Alexander McQueen Exhibition
I’ve recently returned from holidays in Victoria. One particular highlight was the Alexander McQueen exhibition in Melbourne. One of the best exhibitions I’ve seen in a long time.
A common theme of McQueen’s work was that each collection was based upon a real, thoroughly researched story. One take-out for businesses would be that these relevant facts, and information, formed the basis for his unique creative expression.
So simply ask yourself, what’s the story of your business? Clearly defining and articulating this will help create unique communications that engage your people, your customers and prospects.
Also, a big hats off to the exhibition designers. Just terrific.
See it if you can.